Enjoy The Smell Of A New Mac For 55 Hours

#Fun — Enjoy The Smell Of A New Mac For 55 Hours

A new Mac is like a new car: it has this particular smell that we all love so much but also wears off so quickly.

Well, that’s actually true not only for new Macs, but for pretty much any new high-tech product, and particularly new Apple computers.

That’s because the Apple brand experience is a sensory one, which starts with your unboxing of new products.

To make this sensory experience last longer, the folks at Twelve South have come up with an unusual solution: a candle that smells like a new Mac 😉

new mac candles product shots

The New Mac Candle is hand poured in South Carolina, made 100% of soy wax and offers a burning time of up to 55 hours.

This funny candle is available for $24 here (potentially out of stock) and from this list of retailers.


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