Learn From The Top 30 Brands On Facebook

#Data — Learn From The Top 30 Brands On Facebook

Quintly recently ran an in-depth analysis of the Top 30 brands on Facebook:

top 30 brands on facebook according to quintly

According to the study, these 30 very large brands:

  • Grew by 450,000 fans during the first half of 2016 — although fan growth varied slightly between months.
  • Post about once a day — which represents a slight decline in post frequency.
  • Publish 54.9% of videos.
  • Receive 1,000-2,400 posts from fans per month.
  • Get asked 224-426 questions from fans per month.

Since it’s always interesting to learn from Industry leaders — and, on Facebook, industry leaders are the Top 30 brands mentioned above — here are the takeaways from this study, as summed up by Adweek:

Regardless of the size of your business, or Facebook page, it’s important to treat fans’ time with respect. Serve them video content that engages, deliver a smaller number of more meaningful posts and respond to their concerns and questions in a timely manner.

You can access the full report by Quintly here.

Have a nice week.

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