The Guardian was able to put their hands on Facebook’s secret rulebook, including policies guiding moderators on what content to allow — and what content not to allow — when it comes to sensitive topics: The Guardian has seen more than 100 internal training manuals, spreadsheets and flowcharts that give unprecedented insight into the blueprints Facebook has used to moderate issues

As Social Media Managers & Professionals, we have all been observing social media evolution in over the past decade: in parallel, it’s also interesting to take a look at social media usage evolution. This week in our Long Reads section, we are featuring three articles about what new behaviors, challenges and regulations our favorite platforms induce: On AdWeek, ShareThis CEO Kurt Abrahamson

Fred Cavazza published the first version of his Social Media Landscape back in 2008. Fred Cavazza‘s social media landscape evolution from 2008 to 2017 As he puts it: I was far from expecting to see them overtake the web and shift the balance of power. And yet, here we are, 10 years laters with social platforms reigning supreme on the digital

In his opinion piece for AdWeek, GlassView VP of Business Development Peter Dakich explains why it pays to be nice on social media. This is not really a long read per se — 632 words — but a good read that definitely sparks a deeper reflexion about the stakes, for brands and individuals alike, of being nice online. While (antagonizing) Super Bowl

Filter bubble, confirmation bias, reciprocal liking: regardless of the terms used, social media have been painted as tools that polarize people, including but not limited to, of course, politics. In this week’s long reads selection, we’ve decided to feature two articles, about the same topic, from the same publisher — Vox — yet offering two opposite perspectives: On the one hand, in The

In some ways, social media are “just” tools and are neither good nor bad (nor ugly) in and of themselves: their impact simply depends on how humans decide to use them — at least until AI takes over. With that in mind, it’s pretty interesting to take a look at how governments leverage social media around the world. In this amazing series,

Last week, our Long Reads section featured an article about Twitter’s algorithmic timeline: this week, we’ll focus on Facebook user engagement and what current and upcoming changes mean for brands in 2017.

While most social networks had long switched to algorithmic feeds, Twitter kept displaying tweets in a simple reverse chronological order… until March 2016, when the new Twitter’s algorithmic timeline started rolling out. Surprisingly, still very little is known about this algorithm. Will Oremus, Slate’s Senior Technology Editor, had a chance to work with Twitter to get a glimpse at the new algorithmic timeline,

Yes, you read that title correctly: we at Loomly, a social media tool, are publishing an article recommending to ease up on social media!

Since “no one gossips about other people’s secret virtues,” today we are pouring a bit of Vice on social media.