What Innovation Leaders Talk About On Twitter

#Data — What Innovation Leaders Talk About On Twitter

According to a very unique study by Leadtail & Altitude, here is what innovation leaders talk about — the hashtags they use the most — on Twitter:

What Innovation Leaders Talk About On Twitter tag cloud

To get into the mindset of innovation leaders, the teams at both companies have identified 118 influencers on Twitter and analyzed 28K+ tweets from them during the first six months of 2016.

Other key takeaways from this study are:

  • Innovation influencers tend to share more visual content, from YouTube & Instagram, than text content from other sources.
  • To stay ahead of the curve, innovation leaders read — and share — a lot of content from Forbes, the New York Times, Medium, TechCrunch and Harvard Business Review.

You can download the full study here.

Now you know 😉


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